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Copywriting

Bringing humanity to a tech-focused brand

In the middle of a pandemic, S&P Global was facing the same challenge many business were facing: retaining and recruiting talent. They turned to our team for help creating a careers site that was human, approachable, and showcased the best reasons to work with S&P. 

The site doesn’t use a single stock photo: all of the imagery and video comes from the people who know S&P best: its employees. My role on this project was writing the accompanying copy — simple and straightforward, just enough to let the real content stars shine.

Visit the live site at spglobal.com/careers.